DIVR Labs is starting its operations. Working on their debut, Blue Effect VR, brings along a change in perspective - it is the location-based VR, or so-called LBVR, that is starting to earn the spotlight on the VR scene. That means developing games that take place in an arena and in which the content of the game copies the physical surroundings. The greatest advantage of LBVR is its impact onall human senses, provided by both the 4D headset and the possibility of a free roam within a larger area. DIVR Labs is joined by Martin Tichota who contributes technological skills essential for LBVR.